Loading...

Course Description

This course examines social media policies and procedures to manage risk and improve communication strategies. Participants will have the opportunity to draft social media policies and procedures for their respective organizations. Participants will develop skills to draft policies for the full life cycle of social media accounts that address structural restraints and requirements. Students will learn to leverage tools and resources to institute process, technological, organizational changes required to manage risk and achieve their communication goals. 

Course Objectives

Upon completion of this course, successful students will be able to: 

  • Prepare social media policies for the full life cycle of social media accounts that address structural restraints and requirements
  • Recognize key steps in how to register for and optimize social media channels for an organization
  • Explain how to draft social media policies to empower employees for social media success
  • Evaluate social media policies for interaction with the public 
  • Construct procedures for managing social media accounts and mitigating potential risks

 

Notes

This course is an open enrollment course. No application is required and registration is available by clicking "Add to Cart." Current students must register with their Georgetown NetID and password. New students will be prompted to create an account prior to registration.

Instructors

Applies Towards the Following Certificates

Loading...

Enroll Now - Select a section to enroll in

Type
Online
Dates
Feb 24, 2020 to Mar 01, 2020
Contact Hours
7.0
Course Tuition
Tuition non-credit $699.00
Section Notes

 

 

Type
Class
Days
F
Time
9:00AM to 5:00PM
Dates
Mar 20, 2020
Schedule and Location
Contact Hours
7.0
Course Tuition
Tuition non-credit $699.00
Section Notes

 

 

Required fields are indicated by .