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Course Description

Daily classroom topics include:

Day 1: Strategic Management Foundations

·         Understanding competitive advantage

·         How to employ organization resources

·         Learn how to sustain competitive advantage in any industry or sector

·         Impact of organizational dynamics on strategy

·         Importance of ethics and strategy

·         Explore strategic choices when competing globally

Day 2: Managing Strategy Formulation and Evaluation

·         Evaluate different strategy formulation models

·         Focus on choosing the best model and steps in strategy formulation process

·         Understand corporate-level, business unit, and functional strategy integration

·         Use of HBR simulation to understand strategy formulation and evaluation

·         Understand best practice tools to measure strategy performance

Day 3: Managing Strategy Implementation and Change

·         Focus on implementation of strategies

·         Facilitating cultural change and barriers to strategic implementation

·         Global and ethical challenges considered

Day 4 and 5: Capstone Experience in Strategic Management

·         Using guiding tools and templates, construct a strategic plan in order to maximize competitive advantage and organizational performance.

·         Effectively present the plan.

Course Objectives

Upon successful completion of the certificate, participants will be able to:

·         Understand the processes of strategic planning in the public, private and non-profit sectors

·         Use a template to lead the development of a strategic plan, including vision, mission, core values, goals, objectives, and strategies

·         Measure and evaluate the performance of a strategic plan

·         Communicate performance to organizational stakeholders

·         Practice strategic management from a global and ethical perspective

Applies Towards the Following Certificates

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Enroll Now - Select a section to enroll in
Type
Classroom
Days
M, T, W, Th, F
Time
9:00AM to 5:00PM
Dates
Apr 22, 2024 to Apr 26, 2024
Schedule and Location
Contact Hours
35.0
Course Tuition
Tuition non-credit $3,995.00
Section Notes

This section of Strategic Management is held on the Georgetown University School of Continuing Studies campus at 640 Massachusetts Ave NW, Washington, DC.  

 

Type
Classroom
Days
M, T, W, Th, F
Time
9:00AM to 5:00PM
Dates
Jul 22, 2024 to Jul 26, 2024
Schedule and Location
Contact Hours
35.0
Course Tuition
Tuition non-credit $3,995.00
Section Notes

This section of Strategic Management is held on the Georgetown University School of Continuing Studies campus at 640 Massachusetts Ave NW, Washington, DC.  

 

Type
Live Online
Days
M, T, W, Th, F
Time
9:00AM to 5:00PM
Dates
Sep 09, 2024 to Sep 13, 2024
Schedule and Location
Contact Hours
35.0
Course Tuition
Tuition non-credit $3,995.00
Section Notes

 

Welcome to Live Online!

Using the Live Online platform, Georgetown faculty deliver real-time online exceptional educational experiences based on a human-centered approach that integrates the needs of professional learners and the possibilities of technology.

Live online classes are small to support highly interactive engaged learning and collaboration, deliver the same learning objectives as classroom courses, and count towards the completion of a Georgetown certificate.

You will experience:

  • live lectures, discussions, activities, and the dynamic exploration of topics and concepts
  • the immediacy of live connections with the instructor and your peers to challenge and encourage innovative thinking and the meaningful exploration of ideas
  • scheduled lectures, discussions, and presentations with a comparable level of interaction as classroom attendance
  • networking and the creation of social connections with other professional learners in a global classroom

 

 

Type
Classroom
Days
M, T, W, Th, F
Time
9:00AM to 5:00PM
Dates
Nov 18, 2024 to Nov 22, 2024
Schedule and Location
Contact Hours
35.0
Course Tuition
Tuition non-credit $3,995.00
Section Notes

This section of Strategic Management is held on the Georgetown University School of Continuing Studies campus at 640 Massachusetts Ave NW, Washington, DC.  

 

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