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Course Description

Data-Driven Decision Making explores the role data managers and executives perform and how data can be used to inform enterprise activities. Students will develop a conceptual understanding of data analysis techniques and apply lessons learned during hands-on activities. Students will also explore the role that culture and environment play in data-driven decision making, reinforcing the need for data acumen across functional areas and business units. This course will highlight how data-driven thinking underscores every functional role to build long-term organizational success

Course Objectives

Upon successful completion of the certificate, you’ll be able to: 

 
  1. Identify data and its impact on personal and business activities

  2. Make informed decisions using data

  3. Decompose an analytical argument 

  4. Perform interactive analysis using simulated business data

  5. Formulate a data request to inform specific decisions

  6. Promote honest assessment of data analysis

  7. Question assumptions when making decisions

  8. Understand risk when making decisions

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